Sorry Boss, I've Got a Haircut Appointment.

What do you think of when it comes to effectiveness?

Is personal clarity and creativity superior to collective thinking, or vice versa?

The last quarter was slow, with fewer deals closed than last year at the same time.

While currently, leading indicators offer some reassurance, there's a risk of falling behind budget without acceleration and the introduction of some creative new sales and marketing initiatives.

When the going gets tough (which is often), we engage in brainstorming sessions. It can go on for long hours.

The only break we take is to get a delivery order and call our family because we will be back home late again.

After all, there is strength in numbers. We're committed to making it work. Together.

But here's a piece of invaluable advice:

First, create space to think... Independently.

To be more creative, "Mute" the external influences and voices in your problem-solving and decision-making process and think independently.

You'll create far better ideas more quickly. Then, meet with your team and discuss your collective ideas, ensuring everyone can express their opinions.

Why?

"Groups using the brainstorming rules generate substantially fewer ideas than the same number of individuals producing new ideas in isolation."
- Adrian Furnham, Professor of Psychology at University College London.

Of course, don't knock brainstorming altogether. It's been around since 1939, thanks to the advertising executive Alex F. Osborn.
Well-structured brainstorming is still undeniably valuable for communication, cognitive stimulation, and engagement.
It helps to promote a culture of innovation, inclusion, and collaboration.

However, as Barack Obama once said, "You also want to create space to think. Remember that dinner and haircut break I took during that marathon economic session? That mattered, too. That was part of making the decision."

So next time you're behind your numbers and called for a "brainstorming" meeting, prioritize creating space to think independently.

Decrease stress and optimize time. Increase efficiency and well-being.

Treat yourself to a haircut, and enjoy your dinner with your family guilt-free.

And if anyone asks, tell them you're taking advice from the 44th President of the United States!

Remember, effective decision-making involves striking a balance between individual thinking, data gathering, and collective input.

Are you prepared to break free from conventional methods and explore new avenues for creativity and decision-making?

Is personal clarity and creativity superior to collective thinking, or vice versa?